Writing a corporate video script is much more than getting your form right. Form without substance is empty and forgettable, even with great storytelling, attention-getting hacks or cool
Selling without selling is just like selling with selling. It's just that there's no one DOING the selling.
I know this may sound crazy, yet it happens everyday
Inflation has finally hit the coaching, consulting and services market.
We used to see endless promotions for “How to Create a 6-Figure Coaching Business”. I haven’t seen one in
Your ideas are the life's blood of your uniqueness. They're the source of your inner authority. And they're the foundation of your self-confidence.
Maybe that's why it seems to
Everyone agrees that storytelling is important. They just aren’t sure how to go about it. The skill seems so elusive.
Either it feels too intuitive or too prescriptive; like
Getting certainty about the things that have been troubling us is nothing short of spectacular. We seem to crave it like a Kardashian does the spotlight.
But what do