How to be a Video Player

Sometimes the thing we don't say speaks the loudest. And those who would be visible authorities need to understand how this works in video. So rather than explain how marketers so


The One in a Thousand View

There's a built-in psychological trap on YouTube that gets sprung on most people as soon as they publish their video. "Will this get a bunch of views?" There

How Does This Lockdown Movie End?

There’s no denying the world is hurting like never before. Of course this all tends to get thrown into high relief at the holidays. So you couldn't blame

A Quantum Leap in Live Video Quality

One person might be an outlier. Two are an oddity, but three signify a trend, and four herald a new standard. "What are you talking about, Steve?" Only the possibility