Making videos is nothing more than a habit. But if you force it, you’ll crash.

In flying there’s a practice they call “staying ahead of the airplane”. That means always being ready for the next two or three steps of the flight plan. If you fall behind the plane you could make a series of errors, and that’s generally what leads to accidents. 

So in an effort to not fall behind, some pilots rush things, and guess what happens? They fall behind the airplane.

So I’m not about to tell you to go faster. Or to slow down either. You don’t want to fall behind your “flight”.

So it’s your turn to learn the pilot’s secret, that which they once called The Right Stuff.

When you get this, the need for discipline goes right out the window. The tendency to worry looks almost comical. And the need for speed is answered like a prayer you didn’t know you were making.

It’s what’s given my clients the ability to make enough of the right kind of videos that they remain top of mind when the time comes for their potential clients to become actual clients.

And because it’s a power available to everyone, I believe it will do the same for you. 

Please watch the whole 5 minutes carefully, but pay close attention starting at 1:42. 

As promised, here are some tips on how to discover your own personal producing rhythm.

    6 replies to "The Invisible Habit of Video"

    • Mike

      This should be called the Zen of Steve Washer. Thank you again for taken the time to enlighten us.

      • Steven Washer

        If you feel enlightened I’m pretty sure it’s not because of me. I seem to lack that gene.
        But I can be happy for you!

    • br. john

      Excellent perspective. Morning is my productive time for developing new concepts. Looking forward to this series!

    • Consuelo

      Love the content of your video, Will try to implement your advise to develop my habit @ list 1% to start with and @ list go out to the world with my massage
      Thank you.

    • Jay Creighton

      Good MORNING (:-), Steve:

      I’m catching up on some of your recent videos and have viewed this video twice. I thank you, as always, for sharing your wisdom with us viewers. This video is very compelling. Rhythm and Inertia, as explained by you, become concepts that, once understood, comfort our frenetic lives. Rather than fighting either of these implacable “facts” of life, it’s very unburdening to just let go and follow our unique and quite individual natures and “trust the process.” Thank you for an excellent and compelling video. Jay

      • Steven Washer

        Well said, Jay! And thank you for the kind words.

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