In video, it all becomes very real when it’s time to sell something. That’s when you need to understand how all the elements fit together.
Let’s look at this recent launch video and see if we can spot a few things that may help with your next sales video. (And they are all sales videos to some extent)
I call the ability to see this your ROVI, or Return on Video Investment.
This episode also has a built-in quiz to see if you can tell which camera was used to shoot which scene.
I hope you have fun with it!
Here’s the video that was deconstructed in the video above.