A weird thing happens when most people go to make a sales video. They take off their expert hat and put on their salesman hat.
But that’s just the beginning of a bunch of changes they feel compelled to make.
Why does this happen? Does it need to? Is it just the “facts of life”?
Not at all. And definitely not in the new world that’s rising now.
Especially for those who would rather make magic than “take no prisoners”.