Whether you run a multi-million dollar brand or a kitchen table company, getting started with video is a challenge.
One of them is deciding what to make videos about. Actually, that’s the main challenge. Everything hangs on that decision; what you build, what you write and how long those videos will be.
So this isn’t the only consideration, but it’s one of the most important.
Give yourself some leeway to make mistakes that don’t wreck you, subject choices that don’t sink you and calls to action that aren’t heard, by making those videos shorter and less complex.
Your learning curve will flatten, your engagement will move higher, and your results will flow.
Here are 6 not-often-considered reasons to start small and beautiful.
For more information on these kinds of video, check out The Video Selling Machine.