Visible Authority presents...
Our flagship program - closed now, but opening soon
For Accomplished Coaches, Consultants and Service Providers Who Think They Could Enjoy Using Video
Skills, Answers, Solutions and Continuing Support in the Fastest-Moving Area of Online Communication
Is it Time For You to Become a Visible Authority?
My usual work is one-on-one with business owners to help them create a video-based attraction system. We start where they need to, usually with the technical, touching on their on-camera presence, script-writing, editing, marketing and more.
This is a $3,000 per month engagement, during which we meet weekly to review our progress. I also create certain elements of their platform, like a personal green screen process, animations, scripts or ads going to various social media sites. Sometimes I edit their videos and often create personal video tutorials for them.
With over 25,000 people in my world, I can personally serve only the smallest fraction of them. That they stay with the process for years at time is testament to the fact that this makes a substantial difference in their bottom line results.
However, there is another way for the right kind of person to get similar results.
I created Inner Circle for people who want the same results and are willing to do much of the leg work themselves.
For this I offer an 95% discount over my private partnerships.
The rest of this page is to help you learn whether or not this could work for you.
Here's the first thing I hope we will come to agree on...
Video is Now the Holy Grail of Online Attraction
And these are the components one needs to master in order to gain it.
Writing
It all begins here. Know how to write a script that gets attention and stimulates interest and you have a chance to connect.
Performance
Being on camera can make or break connection. And there is simply no better way to talk to human beings from a distance.
Production
Tech used simply and effectively ends the perception of you as an amateur in what you do as an expert.
Connection
Keep the path clear for videos that do the selling for you and eliminate 90% of the time you waste on initial Zoom calls.
Marketing is Leadership. Video Makes it Clear.
Travel the path from neediness to wholeness and you'll lead your world.
Leadership begins with you. And everything you create begins with conquering your fears.
Being willing to talk on camera and be seen is key. But not the brazen way most do it. Brute force is not the same as quiet confidence. They have very different effects on an audience.
Bottom line, master your fears and you become a leader, even if it isn't an "official" one.
Others will be attracted by your lack of neediness, because in marketing that is the one trait everyone craves.
Here, you'll find ways to make that clear to your audience.
Who Joins The Inner Circle?
They are quite the diverse bunch! They tend to be those for whom the online image is important, which has brought people like surgeons, investment bankers, attorneys and C-level executives, with a good proportion of solo entrepreneurs in fields as varied as natural medicine, publishing, financial education, engineering, and even video production.
They also tend to be working at the top of their game, but have a desire to share their expertise and build value with a wider audience.
Many are coming off a storied career and looking for a significant second act.
Many want to learn an alternative to marketing tactics they don't like, or have grown past the need to do themselves.
They would probably not stay for years at a time unless they found the work personally valuable and financially rewarding.
Still, not everyone can get in. And here's why...
How The Structure of Inner circle Releases Your Genius
Inner Circle is a small group Mastermind and Classroom. It meets live bi-weekly, with never more than a dozen souls in attendance.
Everyone is heard. Everyone gets their questions answered and their problems tackled with expert advice and from those who have "been there, done that".
Even those who are not "joiners" (like me, frankly) love Inner Circle because they can relax knowing there's nothing wrong with them just because, for example, they don't want to market like a predator.
A Live Inner Circle Session
Why Inner Circle Doesn't Scale
Even with our marvelous structure, I can support a very limited number of people. This is just not something that scales easily. It’s more important for me to be there in the moment with our members than anything else.
We need to get to know each other. I need to understand what’s important to you, and you need the time to get that across in a nuanced way. Because of this I can only make space for so many people at at time.
Also, each member comes to know, like and understand their fellow members. This multiplies the effectiveness of the group, as Inner Circle seems to attract some pretty fine human beings.
If the group thing doesn't resonate with you, I get it. I'm not much of a joiner myself. But we all have a natural home; a place where we feel supported and growth comes easier. That doesn't end just because our hair starts turning a lighter color.
By the Numbers...
Visible Authority is a boutique video marketing instructional company. Products and services range from online courses to private consulting.
64,500+
Registrations for video courses since 2019
10
Years some members have remained part of Inner Circle
1,000+
Videos published because of
Inner Circle
Support a Visible Authority Can Appreciate
Much of the time in this work, the kinds of questions that need to be answered or problems that need to be solved are best done live or in the Greenroom.
Occasionally someone needs a deeper dive into certain areas that need to be bolstered or refreshed. For that we have courses designed to bring balance to a person's video marketing skills.
See if these make sense to you...
The Video Selling Machine
Being on camera is about more than standing and smiling like a sequined letter-turner.
Being able to reach others with a clear and valuable message ON VIDEO is one of the first things that needs to be taught. Otherwise huge amounts of time are wasted.
When you own this skill, your confidence justifiably increases by leaps and bounds.
Selling with video is a 500 piece jigsaw puzzle.
Video Launch Code is the picture on the box. Follow the directions for choosing an approach, writing scripts, shooting, editing and launching, and you'll have the tools to create your online universe.
Absolutely required if you've chosen an online attraction-based strategy.
Whatever kind of camera our members wish to use, they can learn about it here. Not to mention the lighting and audio equipment that support their vision.
Plus a deep dive into editing the kinds of videos they want to make.
This course saves them hundreds of hours and more than one bottle of aspirin. 🙂
What Does This Whole Path Look Like?
Discover what it takes to become a visible authority, and what happens when you do.
More Member Resources
Sometimes you need a little extra help to take your next big step.
These resources are all free to members of Inner Circle.
The Production Hub
Members usually decide to upgrade some of their standard video assets. These are high-end animations for the most part.
The Production Hub helps them quickly create the branded elements they need.
This tends to save tons of research and budget.
Anytime they have a question, members can ask it and get an answer 24/7. It just takes a quick trip to the Greenroom, our private forum.
It's not a Facebook group. It's actually private, secure and all the content is indexed and easy to find.
And Steve is usually the first to respond.
We've been giving answers to very specific questions for almost 10 years. And all of them are here in the vault.
Each live session is hosted with a transcript and chat log. And if you can't find it here, we'll create it.
This kind of access completes the circle of 24/7 responsiveness.
What Kind of Results Can You Expect?
Here's how our members are using Inner Circle to help them accomplish their goals.
What would you most like to accomplish this year?
The "Fine Print"
While this is most definitely about mastering video, it will also change the way you look at everything you do online, which in itself will change your results.
How to Begin...
If the buttons below are active you can register now for either the monthly or annual plan. If you choose monthly you can always change your mind later.
A modest guarantee...
If you find this is not right for you at any time, all you have to do is let me know. I don't want anyone feeling that they're locked into something that isn't right for them. So if you choose the monthly plan, that month is your only obligation.
But I also want people who know what they want and are committed to getting it. For that reason I don't do pro rata refunds on the annual plan, though it can be converted to a month of individual coaching. So know yourself and choose wisely.
One more thing...
Inner Circle is my passion. The days I get to talk to my members are always the best days of the month. There's no better feeling than seeing the light go on for someone.
Soon you may discover how much we're all big on lights around here...
To Register For Inner Circle
For Questions
Contact steve@visibleauthority.com
What Our Members Say About Inner Circle
I receive direction from Steve not only on improving my videos but also (and this is BIG) support and direction to improve my business.
It's personal and geared to me. As a result, I can apply what I'm learning.
Carol Anne Chapman
Author - When We Were Gods
Since I started Steve’s program I’ve produced 156, 3 to 5 minute videos, many of which have had thousands of views on LinkedIn (our primary market).
I now have a production line which produces a video a week. The videos attract prospects into our orbit.
If you want to move into creating videos for your business and feel stuck, I really recommend you reach out to Steve and get his help. He is very patient and generous with his knowledge and time.
Trust me, you won’t look back.
Rashid Kotwal
Revealed Resources
Mastering video is essential when you are trying to build relationships across the web.
And Steve at Visible Authority is an expert at teaching you what to do - and encouraging you to do it.
It's made a tremendous difference for me.
Vernon Riley
Smart Marketing Reports
The Visible Authority is a uniquely interesting source of video application information creatively blended with actionable business and marketing ideas.
Steve's professional approach has provided an important boost to our business planning and has prompted meaningful adjustments to our development programs.
The Visible Authority keeps delivering an unequaled series of business and insightful personal interconnections that we truly value.
Richard Mowrey
The Merger Mentor
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